Your Council > Vision, Mission and Values

City-Region Vision

A creative city-region which has a prosperous, diverse and sustainable community within an attractive Western Australian setting

In working towards this Vision, the City of Greater Geraldton will:

Leverage our resources to provide a positive lasting legacy for all members of our community

  • Be recognised as a powerhouse of the new economy, a community which people recognise for its vibrancy and amazing transformation. It will be a preferred choice to live, work and play.
  • By 2021, have the capacity to sustain a population of 80,000 to 100,000 people. It will be the focal point for an active and vibrant region containing significant district centres to the north, south and the hinterland.
  • By 2050, be Western Australia’s primary regional city and a centre of global significance

Organisation Mission

A leading organisation that works in partnership with the community, industry and government to plan and provide quality services and infrastructure in a sustainable environment

Organisation Values

Respect

  • Treat others with consideration, courtesy and honesty
  • Encourage and acknowledge effort and initiative
  • Believe in the ability of others
  • Recognise and acknowledge diversity and equal employment principles

Openness

  • Share information and ideas
  • Listen and provide feedback in a positive manner
  • Only talk positively about others
  • Take responsibility for own actions

Teamwork

  • Work as a team and assist each other for the betterment of the City, its residents and visitors
  • Provide a high level of customer service

Leadership

  • Involve employees in decision-making
  • Communicate plans and objectives
  • Encourage learning and personal development
  • Lead by example

Excellence

  • Strive to learn
  • Actively seek and evaluate new ways of doing things

For more information, see our Community Plan and Charter in our documents section.